Leica Launches V-Lux 3 Superzoom Camera

Early this December, Leica has just announced the Leica V-Lux 3 to add to its compact digital camera line-up. With a flexible DC Vario-Elmarit 4.5-108mm f/2.8-5.2 ASPH superzoom lens, the camera is a versatile gear ideal for any kinds of shooting—from architecture and portrait to sport and wildlife.

The 24-fold superzoom lens provides a wide focal length equivalent to 25-600mm in 35mm format. While offering a 12.1 MP CMOS image sensor which ensures brilliant image quality and Full 1920 × 1080p HD video recording ability, the Leica V-Lux 3 also offers simple compact design and easy handling. The monitor screen can be turned in almost omni-directional twist, benefiting photographers in being creative with the composition, even from unusual angles.

Peter Kruschewski, Product Manager for Digital Compact Cameras at Leica Camera AG, explained, “The Leica V-Lux 3 combines exceptional performance with the handy size of a compact camera. It offers a vast range of focal lengths and covers almost all photographic situations that usually require the use of a camera system. The V-Lux 3 is therefore an attractive alternative to entry-level DSLR cameras with interchangeable lenses.”

Though bearing a superzoom lens, the camera still promises lightweight body, keeping it easy and steady for photographers to shoot single-handed. The Leica V-Lux 3 is to be released into market from January 2012. dpreview.com

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